BH Store

This is a concept proposal for a boutique store located in the Boerum Hill neighborhood of Brooklyn. The interior design of the main gallery space is serene, featuring white plastered walls and a light oak wood floor in a chevron pattern. To showcase most of the merchandise, a series of niches are integrated within the surrounding walls.

Towards the right-hand side of the store, two openings lead to an unexpected room, featuring vibrant red marble flooring and painted red walls. The design of the custom fixtures plays with the contrast between the lightness of the glass and the monolithic stone, creating an interesting visual effect.

To add life to the space, several large plants are strategically placed throughout the store. In addition, the iconic chair by Rick Owens creates a statement piece in the midst of the otherwise minimalistic design.

Brooklyn, NY. 2020